The 90-Day System to help your agents win more New‑Construction Sales.
Plug a local, broker‑level system into your office that combines weekly new‑home sales labs, real‑time builder intel, and a simple rollout so your agents stop winging it on model visits and start turning more builder traffic into closed commissions.
Currently available in: St. Lucie & Martin Counties, Florida.
Not in these markets? Join the waitlist instead here.
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Why new‑home sales underperform inside most brokerages ​
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New‑home sales create friction for a lot of offices:
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Agents rely on inconsistent or outdated builder information
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Incentives and inventory change faster than teams can track
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Deals stall because expectations aren’t set clearly up front
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Builder checks end up going to other offices
The result is missed opportunity and uneven performance across your team.
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The New Home Sales Network™ for brokerages​
This gives your agents a clear operating system for new construction:
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Our 90-Day Sales Activation Kit (details below) get agents producing FAST!
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Live Training Labs tied to current market conditions
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Builder Q&As and updates in active local markets
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Resource libraries and playbooks for new‑home conversations
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Private community access for accountability and collaboration
Agents stay informed and accountable.
You get one clear rollout plan and simple reporting — not another tool to babysit.
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Broker visibility is key
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The Network doesn’t just make agents better.
It gives you visibility:
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You see who’s attending the weekly Labs.
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You see who’s plugging into the builder intel.
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You hear, in real time, what objections and issues they’re facing on community visits.
For the first time, you’re not managing new‑home sales in the dark. You have a simple, repeatable lens on how effectively your agents are handling those visits, and where they’re getting stuck.
The real value is:
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You stop being surprised by lost deals.
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You have an early‑warning system for new‑home problems.
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You can coach or replace based on data, not hunches.
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What this means financially​
In most brokerages, one extra new‑home deal per agent per year more than covers the cost of their Network seat (starting at under $100/agent per month). Full details below.
Everything beyond that is upside to your brokerage GCI and agent retention.​
“Even Tom Ferry is telling agents that if they don’t learn how to break into builder sales, they’re leaving a major revenue stream on the table."
Tom Ferry - Real Estate Trainer & Author
The New Home Advantage
Builders are aggressively offering:
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3%+ cooperating commissions
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Rate buydowns
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Closing costs paid
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Price reductions
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Design upgrades
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Move-in ready inventory
This gives your agents the tools to keep buyers moving when resale inventory sits.
Under the new compensation rules:
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Agents must negotiate fees
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Buyers resist paying
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Deals stall
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Income becomes unpredictable
With new construction:
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Commission is already built in
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No negotiation required
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Buyers never pay agent compensation
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Income remains stable and predictable
More Deals, Faster
No Commission Haggling
Motivated Seller (Builders)
Access to Incentives
Endless Inventory
Currently available in: St. Lucie & Martin Counties, Florida.
Not in these markets? Join the waitlist instead here.
Includes Our Exclusive:
Exclusive Builder Intel Network​
Live Online Workshops
Community-Driven Learning
Deal Rescue Clinics
Real-World Builder Strategies
New Home-Sales Activation Kit​
Industry Insider Access
The New Home Sales Network is Built on 3 Pillars
New-Construction
90-Day Fast Track™
A structured 90-day sales track designed to help agents consistently compete and win in new construction, with step-by-step guides, roadmaps, checklists and how-to's.
PILLAR #1
PILLAR #2
Local Builder Intel
Network™
A private, market-specific intelligence network that gives your agents direct access to onsite new-home sales professionals working for local builders.
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PILLAR #3
Private Network
Platform
​A private, all-in-one platform that includes real-time discussions, market updates, builder announcements, shared resources, and direct messaging
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PILLAR #1
New-Construction 90-Day Fast Track™
The New Construction 90-Day Fast Track™ is a fast-start execution system that helps new members turn new-construction opportunity into real momentum, immediately.
It gives agents clear direction, practical tools, and a focused game plan so they can operate confidently, engage builders credibly, and move deals forward within their first 72 hours.
5 Activation Assets to get Agents Productive FAST
ASSET #1
New-Home Opportunity Radar™
A guided worksheet + prompt system that helps agents quickly identify:
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Active new-home communities
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Inventory homes vs. to-be-built opportunities
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Builder incentive patterns in their market
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Price bands and buyer fit
Outcome: Agents instantly know where to focus instead of guessing or driving blind.
New-Home Buyer Discovery Checklist
A plug-and-play discovery framework designed specifically for new construction :
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Timeline and urgency triggers
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Incentive sensitivity (rate, upgrades, closing costs)
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Risk tolerance around build vs. inventory
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Builder compatibility signals
Outcome: Better buyer alignment → fewer stalled deals → higher close rates.
ASSET #2
ASSET #3
Personal New-Home Sales Strategy Builder™
A short, structured tool that helps agents define:
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Their ideal new-home buyer profile
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Which builders they should (and should NOT) work with
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How new construction fits into their overall business mix
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Clear weekly action priorities
Outcome: Agents stop “dabbling” and start executing with intention.
ASSET #4
Builder Visit & Model Tour Game Plan
A tactical checklist agents use before, during, and after visiting a model:
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What to ask onsite reps (without sounding green)
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How to spot real incentives vs. marketing fluff
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How to position themselves as a credible partner
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Follow-up actions that lead to future referrals
Outcome: Agents show up prepared, respected, and remembered by builders.
ASSET #5
New-Home Deal Safety & Momentum Checklist
A lightweight, non-legal guide that helps agents:
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Avoid common contract and timeline mistakes
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Set buyer expectations early
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Reduce fall-outs and friction during build phases
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Keep deals moving confidently from contract to closing
Outcome: Fewer surprises, smoother transactions, and more professional client experiences.
PILLAR #2
Builder Intel Network™
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Real-Time Updates
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Pre-Release Opportunities
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Inventory Availability
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Latest Incentives & Price Shifts
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Access to Back-Pocket Deals
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Community Changes and more​
This allows agents to position buyers accurately, protect commissions, and move with confidence instead of reacting after opportunities are gone.
For agents, this means stronger credibility, faster answers, and a clear edge in competitive new-construction conversations.
For brokers, it means better-prepared agents, fewer lost deals to builders, smoother transactions, and a repeatable advantage in new-home markets.
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Builder Intel Network™ turns builder relationships into a living intelligence layer—one that helps your team win more new-construction deals while others are still catching up.
Our exclusive Builder Intel Network™ is a live, private, market-specific intelligence network that gives real estate agents direct access to onsite new-home sales professionals working for local builders. Members receive:​
PILLAR #3
Private Network Platform:
The Private Network Platform is a private collaboration and intelligence hub where agents, brokers, and builders stay aligned through real-time updates, discussions, and direct access.
It centralizes communication, market insights, and shared resources so opportunity moves faster and execution stays coordinated.
Topic-Based Discussion Threads
Organized discussion boards for key topics like:
- Builder Incentives
- Buyer Psychology
- Financing Questions
- Success Wins
Agents can instantly find answers, share scripts, and learn from their peers’ real-world deals — saving $$$ and hours of trial and error.
Live Events & Replays
Agents gain access to live, online workshops designed to keep them sharp, current, and ahead of the market. These sessions include
- Training Labs
- Builder Q&A Sessions
- Industry Guest Speakers
- Market Updates
all focused on practical, real-world application. Every session is recorded and stored in the Network, giving members on-demand replay access so they can learn on their schedule and revisit key insights anytime.
Resource Library
Downloadable files, templates, and guides organized in searchable collections:
- Builder Scripts
- Buyer Worksheets
- Objection Handlers
Announcements & Notifications
Built-in broadcast system for news, event reminders, or spotlight recognition.
Agents stay in the loop about upcoming training, builder partnerships, or success stories.
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Keeps energy and engagement high!
Member Messaging & Chat
Private and group messaging for quick collaboration and support.
Agents can ask questions or share quick wins without needing outside platforms. It builds relationships that sustain engagement.
Mobile App (iOS & Android)
Fully functional community access on the go. Agents can join live events, share updates, or message peers right from open houses or model centers — no desk required.
Bring Your Brokerage Into the New-Home Advantage
Give your agents direct access to builders, proven training, and a system designed to convert new-construction opportunity into closed deals.
Ready to see how this would work in your office?
Currently available in: St. Lucie & Martin Counties, Florida.
Not in these markets? Join the waitlist instead here.
A recent national study found that
Real Estate Agents that completed specialized
New Home Sales Training on average increased their annual income by $53,000
A Focused Rollout.
Built to Scale.
The New Home Sales Network is launching with a deliberate, market-first approach to ensure real value from day one.
We’re starting in St. Lucie County and Martin County, building dense, hyper-local participation by enrolling both real estate agents and onsite new-home sales professionals. This allows us to deliver highly specific community updates, inventory insights, timelines, and incentives that simply don’t exist in broad, generic networks.
Expansion will then follow a proven path to:
Phase 2: Palm Beach County
Phase 3: Expanded Broward coverage
Phase 4: Miami-Dade County
This phased rollout ensures every new market launches with critical mass, trusted relationships, and meaningful signal, not noise. The result is a network that grows intentionally, delivers immediate value locally, and scales with precision across South Florida.
Why brokers choose the New Home Sales Network over the usual options
vs. Doing nothing / ad‑hoc intel
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Today: agents chase builder rumors, incentives change without warning, and deals fall apart in silence.
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With the Network: you get one central place where your team sees real‑time builder updates and asks questions before mistakes cost you a commission.
vs. One‑off classes / CE credit
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Today: agents sit through a class, get a certificate, and go back to old habits.
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With the Network: they’re in a weekly cadence tied to live deals in your market, with scripts and checklists they actually use.
vs. Builder‑run trainings
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Today: builders train agents from the builder’s point of view, not yours.
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With the Network: your agents learn how to protect the brokerage, keep the buyer relationship, and work as a real partner — not just be a tour guide.
vs. Building it yourself in‑house
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Today: managers try to bolt this onto their already full plates. It starts strong and fades.
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With the Network: you plug into a ready‑made system with a clear calendar, content, and community — you oversee, you don’t have to create.
What One Extra Deal really means
Example from our market:
$400,000 new‑home sale
3% side ≈ $12,000 gross commission
Even after splits, one additional new‑home sale per agent per year is many times the annual cost of a single seat in the Network.
Who should you seat first?
We recommend starting with the agents who are:
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Actively working buyers
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Already running into new‑home situations
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Likely to use the intel and training
Many brokerages start with their top 20 – 40% of active agents, then expand as they see wins. The goal isn’t to buy seats for everyone on day one, it’s to put the right people in the room so the Network actually gets used and pays for itself.
Network Pricing
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​Founding Broker Rate
$69/agent per month
(Standard rate: $99/agent per month)
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10‑seat minimum · 12‑month commitment · 24‑month rate lock
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Currently available in: St. Lucie & Martin Counties, Florida.
Not in these markets? Join the waitlist instead here.